Linkin Park album cover/advertising poster

As the song New divide was originally produced for the transformers movie, the CD cover was also used for the distribution of the song and the movie.

As we can see the cover for the single also shares uses a lot of colour to draw the viewer in and also to make it stand out. The large text of ‘Linkin Park’ and ‘New Divide’ seems to dwarf the text below, this is because the main aim is to distribute the single. The visual effects used suit the style of genre that the song New Divide was, which happened to be a very ‘up in your face’ song, as the CD cover uses mainly dark colours, this suggests that the song is about mystery and anger. The colours on the CD cover are very similar to the editing colours and special effects colours that are used in the actual music video.

The structure of the CD cover and adverts are the same as they are both used as on CD cover. The structure of the cover makes it very easy to read and understand as the font size and colour stands out against the dark background. The transparent ‘New Divide’ font is a great touch as it is very different to the rest. I particularly like the text style as it makes the CD cover stand out and is the original font style for Linkin Park. The cover uses a range of colours that possibly express emotions in the song, the colour red is used in the cover and there is a lot of anger and sadness in the video. Another colour that is used in the video is black, which could indicate mystery and death, as we main character is singing about the loss of a loved one. Also the colour blue is used a lot in the video and the cover, which seems to be that main colour, this could signify that sadness.