History of Music Videos - Developments of Music Videos on TV

The popular TV show Top of the Pops was released in the late 1970s and this programme showed the most popular songs of the week. More importantly this was the videos that accompanied them. Many artists became very popular because of their videos. For example, David Bowie who released Ashes is Ashes which became very popular because of the video. In 1981, MTV was released which showed music videos 24 hours. By the time MTV released every artist was producing music videos and Duran Duran, Adam and the Ants and Madonna were famous for the way they did music videos. The decrease in the price of technology and the development of visual effects meant that artists could really promote their songs. Storylines were created for some videos which made it more interesting. In the late 80s MTV released more video channels like VH1 and MTV was brought to Europe. In the early 90s MTV began to list the directors because this showed the originality of music videos. The developments of music videos stayed at a steady level for a long time until the major advances on the Internet. The launch of Youtube in 2005 meant that artists could upload their own music videos for people to watch around the world. The band OK Go became very famous after many people viewed their video for Here it goes again because they used treadmills as an effect. The influence of the Internet had became massive and in 2008 Weezer released a video which featured Youtube celebrities for their song Pork and Beans.